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Campo de' Fiori is certainly one of  the most characteristic "piazza" in Rome. Its popular soul still survives today, thanks to the historic market, that every morning makes the street live, and to the night time crowd, enjoing the many restaurants and vinerias all around it. The magic atmosphere, took the place of its middle age and terrible use: this is, in fact, the place where most of the death executions were held through stake and later guillotine. The statue in the centre, work of arch. Ferrari, is dedicated to the most famous victim Giordano Bruno, burnt alive here on the 17th of February 1600. The sorroundings of the Piazza, still conserve the many craftsmen "bottega", which especially during the reinassance, gave the name to most of the narrow roads characterizing the whole area. Campo de' Fiori represents today the ideal and innovative mix, between the typical roman popular scenography, and the touch of the modern boutiques, that guarantee an exclusive shopping for the most peculiar tastes.